Advice Centre Articles

Advice Centre Articles

Tuesday, February 21, 2012 - 12:30

Whilst attending Matlock Business Club, in January 2012 I was fortunate enough to hear a presentation by Amanda Hatfield, Group Editor Matlock Mercury and Mid Derbyshire Newspapers. What she said seemed very easy, straightforward and differed considerably to the advice given by a couple of...

Wednesday, February 8, 2012 - 16:43

I love this really useful FREE download from Microsoft – Outlook Social Connector for Microsoft Outlook

It lets you grow your social networks and stay up to date without leaving Outlook. It does this by adding an extra pane in Outlook below where you see the...

Wednesday, February 8, 2012 - 16:35

Please watch the short video below to see how you can quickly and easily update the website links in your LinkedIn profile, so that instead of seeing "My Company" you see "Your actual company name" e.g. in my case "Great Business Websites"

...

Wednesday, February 8, 2012 - 13:45
  1. Clearly define the results that you want your website to deliver and how these align with your overall business goals. Then work with appropriately skilled people to get the website built to achieve your business goals.
  2. Identify which...
Wednesday, February 8, 2012 - 13:37

Once you've got your profile complete (100%) following the advice in LinkedIn you're ready to start using the platform for regular marketing activities which should include:

  1. Join groups relevant to your business. This is a fast growing area so it is...
Sunday, December 11, 2011 - 16:42

Hopefully if you're reading this you already have Google Analytics set up on your website and have access to your Google Analytics reports.

We are happy to provide all our customers with access to their Google Analytics reports, via the Google Analytics website. However having access...

Friday, October 28, 2011 - 13:34

Photos and images that are too big (in terms of file size, width, height and/or resolution) are one of the key factors that slow down websites. This is a very brief guide to help explain some of the basics in terms of preparing photos to be used on the web.

Basic - Getting the...

Wednesday, January 12, 2011 - 09:27

As of the 1st January 2007 a company must state the following on all its websites:

  • Company Name
  • Its place of registration (most often England & Wales)
  • Registered number
  • Registered office address
  • VAT number (even if the...
Tuesday, December 14, 2010 - 15:03

Do social media sites such as Facebook, Twitter, YouTube, LinkedIn etc, have a role to play in my marketing efforts? The sites are great success stories with lots of people using them, but how on earth can I use them in a B2B environment? Why should I bother even trying? Surely there are...